European IP management best practices – case studies

The International Institute for Intellectual Property Management’s Master’s Program in Intellectual Property Law and Management Industry Case Study Series is aimed at documenting European best practice in IP management in different industries and companies of various sizes. The MIPLM IP management case studies from the Industry Series provide practical insights into these topics, covering specific cases in real companies. The co-authors are top managers of these companies and vouch for the authenticity of the reported cases with their names.